El Salvador is gaining attention from Guatemalan companies seeking new industrial investment opportunities, driven by a combination of stronger security conditions, fiscal incentives, and access to international markets, according to the Salvadoran Association of Industrialists (ASI).

Speaking on the television program Frente a Frente, ASI President Jorge Arriaza said that several Guatemalan firms have already expanded within their own country and are now looking beyond their borders. “There are several companies from Guatemala that are interested in investing in industry in El Salvador, because their market has already grown and in El Salvador they find many positive aspects,” he explained.

One of the main factors behind this interest is the improvement in public safety, which has increased investor confidence. Arriaza noted that Guatemalan investors see opportunities not only to establish new companies, but also to acquire existing Salvadoran firms, supported by a more stable and secure environment.

In addition, El Salvador offers tax benefits that range from exemptions to simplified administrative procedures, making it easier for foreign companies to operate. These incentives, combined with the country’s geographic proximity to the United States, enhance its competitiveness as an industrial destination.

ASI also highlighted the importance of recent trade developments, including the announcement of zero tariffs by the United States for El Salvador. “All of this is attracting Guatemala, and we believe it could also attract Honduras,” Arriaza said, pointing to the potential for broader regional investment interest.