The Vice Minister of Foreign Affairs, Adriana Mira, held a meeting with a group of these investors, representatives of the Lanco Medical Group, who are exploring the possibility of investing in the country after a frustrated attempt years ago due to the insecure situation in the country.
“This is a Colombian company in the medicine sector that is exploring the possibilities of entering the Salvadoran market. They tell us that they had already tried it before, but due to the security situation, they had not been encouraged,” explained the vice minister, who stressed that, so far, El Salvador is the only country in Central America where the Lanco Medica Group has not yet invested.
“Now that they hear the good news that as a government we have generated in security and in the opening to investments, they are back in the country. They have very good prospects, they see an extremely positive change, and we as a government are opening the door and facilitating that investment,” added the vice minister.
Four years ago “we had thought of entering El Salvador, but we did not feel safe, or safe enough to be able to bring our investment here; however, we have seen a great change within the country”, confirmed the COO (Chief Operating Officer) of Lanco Medical Group, Lissete Hermida, who participated in the meeting.
On this occasion “it has been a completely different perception of the country, we are delighted with what we are seeing at the moment. We have seen several important things, not only at the level of personal security, but also at the level of legal security for companies,” added the representative of Lanco Medical Group.
The Vice Minister of Foreign Affairs assured that the new private investments in the country translate into direct jobs for Salvadorans, as well as the revitalization of the market, stimulating competition, and the creation of enterprises based on the activity of large companies such as Lanco Medical Group .
In addition, she highlighted that through the economic councils that are part of the diplomatic representations of El Salvador around the world, they have contributed to the promotion of the country as a destination for investments. Thus, the work of these ministries facilitated in 2022 the attraction of more than $43 million in foreign private investment in the national market, she stressed.