El Salvador has transformed its global image and direction, consolidating itself as an increasingly attractive destination for visitors from around the world. Thanks to the climate of safety and tranquility now enjoyed nationwide, people can travel freely at any time, generating a steady flow of international tourists arriving from different regions.
This new environment has opened significant opportunities for sector growth and has firmly positioned El Salvador on the international tourism map. For this year, authorities project closing with a high number of foreign visitors, reflecting the strong momentum of the tourism industry.
“As of November 2025, we have registered 3.6 million international visitors and expect to reach the goal of 4 million. We project more than $3.5 billion in foreign exchange revenue from the tourism sector, contributing around 10% of the Gross Domestic Product,” stated the Minister of Tourism, Morena Valdez.
She highlighted that the last quarter of the year further boosts this growth due to the Christmas and year-end holiday season, when thousands of visitors choose to travel to El Salvador to enjoy local festivities. Valdez also emphasized the consolidation of San Salvador’s Historic Center as one of the most visited destinations. “We estimate at least 2.5 million visitors, and likely more, as it is becoming one of the most popular places,” she noted.
The combination of improved security, modernization, and revitalized public spaces has created ideal conditions for continued growth. Through these efforts, the administration of President Nayib Bukele reaffirms its commitment to strengthening tourism and positioning El Salvador as a country that offers unique and unforgettable experiences.