Salvador Hotel Corporation (SHC) announced a $20 million investment for the construction of two new Holiday Inn Express hotels, one in the department of San Miguel and the other in La Paz, as part of the country’s growing hospitality sector.

SHC, a partnership between Grupo Palmetto of El Salvador and Guatemala-based Grupo KonKal Holding Ltd., stated that the projects respond to the rapid growth of tourism in the country. Both developments aim to offer modern, efficient lodging and integrate seamlessly with nearby commercial spaces.

The Holiday Inn Express San Miguel will require an investment of $12 million and feature 96 rooms across four floors, occupying a 7,000-square-meter area. The property will be directly connected to the Las Ramblas San Miguel shopping center and is expected to open in the first half of 2027.

Meanwhile, the Holiday Inn Express & Suites Comalapa in San Luis Talpa, La Paz, will consist of 72 rooms, including 27 suites, and will be located just three kilometers from El Salvador International Airport. The project will have five floors, cover 4,109 square meters, and is forecasted to begin operations in the first half of 2027.

Miguel Gadala-María, director of Grupo Palmetto, emphasized the strategic importance of the investment, noting that “this alliance represents a strategic commitment to the tourism growth of El Salvador.” He added, “Together we share a clear vision: integrating hotel development with high-impact commercial projects, generating economic opportunities and contributing to the country’s international positioning as a tourist destination.”

SHC holds the local franchise for IHG Hotels & Resorts, which operates more than 20 hotel brands in over 100 countries.