The Times has highlighted El Salvador’s remarkable transformation in an article titled «The Unexpected Country Tipped to Be Central America’s Next Big Thing.» The piece details the nation’s advancements in security, tourism, and politics under the leadership of President Nayib Bukele.
Since taking office in 2019, Bukele has implemented strict security measures that have significantly reduced crime rates, a shift that The Times describes as making «the United States look like a war zone» by comparison. His resounding reelection victory in February 2024 further solidified his administration’s stability, making El Salvador an increasingly attractive destination. In 2023 alone, the country welcomed four million visitors—one million more than neighboring Guatemala.
President Bukele shared The Times’ article on his X account, emphasizing its headline and the ongoing investments in El Salvador’s coastal development, particularly in the Surf City area. The article highlights the economic surge in La Libertad’s beach communities, describing the booming real estate market in El Zonte, where property values have skyrocketed, turning some local families into millionaires.
Beyond the coast, The Times also explores El Salvador’s cultural and historical tourism in towns like Ataco, Ahuachapán, and Suchitoto, Cuscatlán, reflecting on their evolution over time. The country’s improved security and growing infrastructure investments are positioning it as a premier travel and investment destination in Central America.
