Tonight, President Nayib Bukele and First Lady Gabriela de Bukele held a significant meeting with members of the CEAPI Council, an organization that unites top business leaders from Latin America, to discuss new investment opportunities and bolster ties between the region and El Salvador.

In his opening remarks, President Bukele paid tribute to the late Don Piero Coen, the event’s organizer, who had a deep affection for El Salvador. “We are hosting this event in his honor,” said Bukele. “It is crucial for us to have business leaders here, so they can see firsthand the progress we are making in El Salvador.”
The President highlighted the country’s remarkable transformation, noting that El Salvador, once considered the world’s murder capital, is now the safest country in the Western Hemisphere and is on track to become one of the safest globally. “The key to creating well-being for our people is generating wealth, and the only way to do that is through investment,” he added.
Bukele also emphasized the country’s booming tourism industry, which has become the second-fastest-growing destination globally. “We are the fastest-growing tourism destination in the Western Hemisphere,” he said, citing a recent report from Banco Santander that showed the sector’s rapid development, especially in areas like #SurfCity.

Reflecting on the country’s success, the President said, “Five years ago, we set a goal for security, and we have achieved it. Our reforms, particularly in the judicial system, have worked, making El Salvador the safest country in the region.”
The President reiterated that the government is pro-investment and committed to job creation. “For any businessman, the word of another businessman matters most. Here in El Salvador, it’s good to invest,” he affirmed.

Nuria Vilanova, president of CEAPI, also praised the country’s progress. “El Salvador is a country in which you can believe. The transformation here is incredible, especially considering the country’s past,” Vilanova said. “Under President Bukele, El Salvador has remained steadfast and consistent in its development.”
Vilanova also expressed her excitement about the government’s efforts to simplify processes and reduce bureaucracy, which she believes will attract more investment to the country. “This commitment to making things easier for businesses gives us confidence and hope for further investments,” she concluded.

The event underscored the growing confidence in El Salvador as a leading destination for investment and a model of progress in Latin America.
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